COX BUSINESS
“Meta Millenials”

COX BUSINESS “Meta Millenials”

How do you appeal to the ever-desirous but elusive Millenial demographic? With the one thing that millenials trust- Other millenials. Or in the case of this piece for Cox Communications, some form of super Meta Millenials. Meet Brandon and Derek. They speak fluent Millenialese. Because we figure if you’re going to pander, you might as well go all the way. Written by Hog Butcher.